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Business Coaching -v- Consulting
In order to understand why Ology’s unique coach approach is so effective, we must also examine the limitations and frustrations of the 3 main traditional approaches to business help and support.
Consultancy: Businesses often call in consultants because they recognise a need for outside assistance to help them move the business forward. However, the typical consultancy project does not involve the people within the organisation who will be responsible for the implementation of the changes once the consultant has gone. It is a fact that unless employees are involved in the process of change then the effectiveness of that change is significantly reduced.
Training: Typically delivers an immediate improvement in skills, knowledge, motivation or performance. However it is now widely recognised that the retention of the “content” is significantly diminished within a short period of time, further, it has been proven that training requires ongoing support to deliver significantly improved results and return on investment over the long term.
Specialists: Every action has a re-action, every cause has a consequence and the same is true for any intervention in a business. Often we see solutions which have addressed the “symptoms” and not the “root causes” of a business problem and this is due to the fact that the specialist is only focused on their particular expertise and do not see the bigger picture.
The Ology Coach approach is unique because we focus on the People and Processes of a company equally and simultaneously - delivering motivation, improvement and profitability which lasts.
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